How to Avoid Creating Ho-Ho-Horrible Seasonal Content

by Joel Klettke
When it comes to seasonal content, I tend to be a bit of a scrooge. That’s because every time a holiday approaches, the web is flooded with lame attempts at capturing the spirit of a season and riding them out for corporate gain, hoping the fact that the content mentions Santa Claus, the Easter Bunny or the Great Pumpkin will propel it to instant seasonal success.Read the full article

John Lewis Christmas Advert 2014 - #MontyThePenguin

Watch the new John Lewis Christmas TV advert with Monty The Penguin. Click here to continue the story: The music is ‘Real Love’ performed by Tom Odell, the original song was written by John Lennon. Subscribe to this channel for regular video updates If you want to hear more from #MontyThePenguin Like John Lewis on Facebook Follow Monty and Mabel on Twitter @Montythepenguin @Mabelthepenguin Visit the John Lewis Christmas shop for seasonal inspiration: