Bizarro Planet: How I Overcame Corporate Constraints and Found a Way to Tell Great Brand Stories

by Matthew Rothenberg
Like most journalists, I climbed the ladder working for established media companies. When I switched teams and tried to build a newsroom for a corporate client, it was a rude awakening. Whether I was chasing my own stories or directing the efforts of others, traditional media companies always guaranteed a few constants: 1.Read the full article