Double Your Win Rate with Hiten Shah’s Data-Based A/B Testing Process

by Amanda Durepos
A/B testing is like sex in high school – everyone talks about it but no one is doing it. Image source. It’s been said that A/B testing is like sex in high school – everyone talks about it, but no one is doing it. Excuses range from lack of resources to not having enough traffic, but a lot of procrastination comes down to simply not knowing where to start.Read the full article