Marketing to U.S. Hispanics on Facebook: Mobile, Culture and Discovery

by David Cohen
With the Hispanic population becoming more and more of a force in the U.S., Facebook tapped media, content and technology research specialists Ipsos MediaCT for a closer look at how U.S. Hispanics communicate and consume media. Findings by Ipsos MediaCT included: 71 percent of U.S. Hispanics use Facebook to connect with friends and family every day. 48 percent of U.S.Read the full article