The Digiday list: What’s in and what’s out for 2015

Grab an ice bucket and load up the podcast machine — it’s the end of the year and we’re in a list-makin’ mood. But first, a moment to pause and reflect. This is a piece of “content” generated by a “newsroom,” after all. Digiday is a publisher but it is also a brand. You, too, are a brand. If everything is a brand, then everything is also a native ad for itself.Read the full article