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adage.com - 30 readers, 67 Tweets - Marketers are bullish about native advertising in 2015, with executives from Ford, Kimberly-Clark and GE telling eMarketer they plan to boost outlays.
forbes.com - 16 readers, 1031 Tweets - A summary of what digital marketing and the CMO will look like in 2015
forbes.com - 14 readers, 328 Tweets - There is a new trend in marketing that no one is talking about. It’s a subset of social media and it is very niche, but for some it works like a charm. It’s called invective marketing – at least it is now. It turns out being despicable to people online is [...]