How 1 Data Point Increased Conversion 1,000%

“That can’t be right…,” I muttered. +1,000% conversion? How could that possibly be right? A 4-digit increase? I checked and re-checked the data; but there were no mistakes. Having read countless books and blog posts, I’d heard about the paradigm from other startup case-studies. This was the first time I was seeing it in person.Read the full article