5 Ecommerce Techniques for Connecting with Millennial Shoppers

by Neil Patel
Millennial shoppers, those between the ages of 14 and 35, are the most valuable demographic right now. Even though they don’t comprise a majority of the population (27% as of August 2014) , they have buying power. In fact, they possess a whopping $600 billion in annual buying power. By 2020, they will comprise nearly half of the U.S. workforce. By 2025, that number will swell to 75%.Read the full article