Part 10: SEM Ad Copy Testing Insights for Your CMO

by Karen Amundson
The holidays are fast approaching and it is that time of year when marketers are finishing up analysis of Cyber Monday performance, swapping out free shipping cutoff promo messaging and writing “top 10” roundup blog posts for 2014. In this spirit, I give you the tenth and final installment of Boost Media’s Ad Copy Testing Insights for your CMO: A roundup of ten insights derived from 1.Read the full article