What You Can Learn From the Best Marketer of the Year

by Jillian Richardson
Heineken was recently awarded the title of “Creative Marketer of the Year” at Cannes. The CEO of the festival, Phil Thomas, said in a press release, “The brewer lives and breathes creativity throughout its organization and has a superb framework that allows its marketing teams the freedom to experiment while retaining the core essence of their many brands.” And experiment it did.Read the full article

Heineken | The City

A single man embarks on a city adventure with only the missing cards of a mysteriously beautiful woman to guide him. Each card takes him deeper into the neon heart of the city but will his wild woman-hunt eventually lead to the girl of his dreams? Of course it will, but that doesn't mean it won't be a blast finding out how.


Heineken | The Odyssey Film

The most legendary castaway boards a ship, entertains and charms the pants off the passengers and crew. But that can't be one man, can it? Music: "16 Toneladas" composed by Merle Travis and performed by Noriel Vilela.


Heineken | The Odyssey | Bird Caller

The most legendary castaway boards a ship, entertains and charms the pants off the passengers and crew. But that can't be one man, can it?


Heineken presents LINCLONE

LINCLONE is the most legendary 15-second film ever premiered blindly at Tribeca Film Festival by a man who's never premiered a film before in his life. Open Your World. #15secondpremiere Based on the tweet by @awsommovieideas, "They clone Abe Lincoln's DNA and name the clone president for life...except there's one problem: the clone is evil."



  • Cannes Lions Names Heineken Marketer of the Year

    adage.com - 10 readers, 73 Tweets - Heineken is the creative marketer of the year by Cannes Lions

  • Heineken Is Cannes' Marketer of the Year

    adweek.com - 12 readers, 104 Tweets - The Cannes Lions International Festival of Creativity will honor Heineken its Creative Marketer of the Year at the festival in June. Past honorees include McDonald’s last year, Coca-Cola in 2013 and Mars in 2012. The honor recognizes Heineken's past success at the festival.