Conference attendance yields the obvious benefits of learning, lead generation, and sales, but a lot of companies miss the excellent opportunities for content creation and amplification. Similar to breaking news, conferences are current, are mentioned in numerous articles and other types of online content, and tend to generate popular search trends.Read the full article
EVG Travels: Content Marketing World 2014
Didn't have the chance to make it to Content Marketing World this year? Join the EnVeritas Group team as we travel north to Cleveland for the content marketing industry's largest event. Listen to soundbites from speakers, check out the venue, see a little bit of the city and laugh at us as we get lost on the way to dinner.