The Last Round-Up for 2014: Shatner takes on Twitter and the history of native ads

by Cynthia Boris
It’s time for the final round-up of 2014. I started doing these a few months ago and I really enjoy them, so I hope you enjoy reading them and have discovered some stories you might have missed. We’ll begin this session with a little news: William Shatner broke the news that Twitter was doing something fishy with their Promoted Tweets.Read the full article

  • William Shatner isn't a big fan of Twitter's ad experiment - 11 readers, 1215 Tweets - William Shatner took to Twitter on Monday night to complain that the social network had begun promoting brands' accounts in his "following" lists.

  • The Year in Native Ads - 7 readers, 92 Tweets - Here's a look back at the year in content marketing -- the advertising strategy where brands produce and publish articles, videos, images and social posts.