Live Blog: #CES2015 Talk By Google’s VP Of Video Ads Neal Mohan

by Danny Sullivan
What should brands be doing with video to gain engagement and consumer attention? Google has a few thoughts, which it’s sharing in a talk at CES today. The talk is by Neal Mohan, Vice President of Display and Video Advertising Products, Google. While “display” is there in his title, his talk looks to be focused only on video, judging by the description: In a climate where co ...Read the full article