15 Ecommerce Resolutions for 2015: Part 2

by Linda Bustos
Continuing our 3-part series of ecommerce resolutions for 2015, here are resolutions 6 through 10: 6. Mobilize your mobile strategy Before declaring the 10th Annual Year of the Mobile (kidding), let’s all agree mobile is no joke. 2/3 of email is opened on mobile. 60% of social networking happens away from desktop, and ComScore reports 60% of search traffic comes from mobile.Read the full article

Discovering Your Value Proposition

In this MarketingExperiments Web clinic replay, Dr. Flint McGlaughlin, CEO and Managing Director, MECLABS, presents two case studies of marketing teams that increased their conversion rates by adding clarity to their value propositions. Flint also teaches six techniques that marketers can use to differentiate their value propositions in highly competitive markets. To get free access to the slides Flint uses in this Web clinic, free access to all of the additional on-demand Web clinic replays and to learn more about how you can attend one of MarketingExperiments' free Web clinics, please visit the link provided http://bit.ly/HLup