4 Videos That Get Cause Marketing Right

by Kelsey Libert
“We’re in business to help improve lives.” If you hadn’t heard of TOMS, you might find this an unlikely slogan for a trendy shoe and apparel company. But I’m betting that you’re familiar with the company and the concept that has made it memorable: to help one person in need for every product purchased.Read the full article

Dove Real Beauty Sketches

Women are their own worst beauty critics. Only 4% of women around the world consider themselves beautiful. At Dove, we are committed to creating a world where beauty is a source of confidence, not anxiety. So, we decided to conduct a compelling social experiment that explores how women view their own beauty in contrast to what others see. Watch the whole experience at: http://dove.com/realbeautysketches Join the conversation at: #wearebeautiful And don't forget: YOU are more beautiful than you think!

GoPro: Fireman Saves Kitten

Shot 100% on the HD HERO3® camera from http://GoPro.com. Fireman Cory Kalanick rescues an unconscious kitten from a burning house filled with smoke. Music Dexter Britain "Perfect Moment" http://dexterbritain.bandcamp.com/ Original video here: http://goo.gl/Eyv8Y

eBay Makes Christmas Wishes Come True

eBay teamed up with Santa to surprise a very special group of kids at the Milagro Center in Delray Beach, Florida with the ultimate Christmas. Now, eBay wants to surprise 12 more children by giving them exactly what they want this year. Nominate a child and tell us why you’re nominating him or her at http://www.reddit.com/r/eBayGives/.