How Atlantic Media Strategies Grew Up and Became a Content Marketing Powerhouse

by Sam Petulla
In January of 2013, The Atlantic took some heat in the media world for running a native ad about the Church of Scientology and then removing it once the criticism started piling on. The publication even released a public apology: “We screwed up … and we’re working very hard to put things right.” The problem was the article read too much like a product pitch (in this case, th ...Read the full article