Google Wants Into the Auto Insurance Biz: Would You Buy Your Car Insurance from a Search Engine?

by Larry Kim
Google wants to take its auto insurance comparison shopping one step further. The company plans to offer policies for sale through their new Google Compare Auto Insurance Services in the US, according to Forrester Research analyst Ellen Carney. The new entity is now licensed to sell insurance in 26 states and recently earned the right to sell policies on behalf of MetLife, ...Read the full article