MTV Increased Mobile Traffic By 92% With A Responsive Redesign [REPORT]

by Matt Southern
Not every major brand has jumped on the responsive design bandwagon yet — take MTV for example. MTV recently redesigned several of its web properties with responsive design, and is seeing tremendous results so far. Luke Wroblewski, a product manager at Google, published the impact of MTV’s redesign on his personal blog, documenting the effect it has had on mobile traffic and social referrals.Read the full article