[CASE STUDY] How One Retail Store Used Contextual Email Marketing to Increase Click-through Rates by 300%

by Kristy O'neill
Once an email marketing campaign is sent out, subscribers are going to get the content from that time of send – whether they open emails that day or a year from now. Most campaigns don’t take into account things like time of open, location, or what’s happened since the email was originally sent. But with so many people using mobile devices to check their emails, companies are ...Read the full article