18 Areas of Knowledge Every SEO Must Possess

by Neil Patel
As SEOs, we need to know a lot of stuff. It can be absolutely overwhelming. Many SEOs experience the impostor syndrome — the feeling that we’re in our industry or job by virtue of luck or chance, and certainly not on account of the knowledge that is necessary. It’s kind of like this: When we feel that way, we do ourselves a serious disservice, and erode our own effectiveness as SEOs.Read the full article