Newcastle Is Crowdfunding Their Super Bowl Ad

by Jessica Gioglio
) So, will it work? It wouldn’t be surprising for this initiative to pique the interest of similarly-sized brands, as the publicity around this has been strong. There’s something inspiring about a few brands with smaller marketing budgets coming together for their moment in the spotlight at the Super Bowl. However, publicity will only go so f ...Read the full article

Newcastle Brown Ale's Call for Brands, featuring Aubrey Plaza

Brands of America, football is a team sport. And now marketing is too. Introducing Newcastle’s Band of Brands. #BandOfBrands