Super Bowl Social Lessons: A 5-Step Guide to Creating Better Real-Time Event Marketing

If you’ve been paying attention to recent Super Bowl social marketing tactics, you may have noticed that real-time marketing was, and will continue to be, at the center of the advertising world for major events. The beauty of this trend is that unlike before, where events were one-time engagements, social media allows brands to enjoy relevant, long-term interactions with the ...Read the full article