Facebook Exchange, R.I.P.?

by David Cohen
By David Cohen on Jan. 23, 2015 - 2:30 PM Will the “X” in “FBX” soon stand for “extinct?” Comments by Facebook vice president of business and marketing partnerships David Fischer at AdExchanger’s Industry Preview 2015 conference in New York Thursday seemed to point to the demise of the social network’s real-time ad-bidding platform, Facebook Exchange, which launched in 2012.Read the full article