Pinterest Continues Its Manhunt, Touts Growth Among U.S. Males

by Martin Beck
Pinterest is still looking for a few more good men. The social bookmarking site has a hammerlock on women — Pew Research found that 42% of online U.S. women use the site — but Pinterest still seen as rarely-go-zone for men. The Pew study found only 13% of men use Pinterest. That could be an issue for brands hoping to use Pinterest to reach the full spectrum of the marketplace.Read the full article