Using AdWords Scripts for PPC Campaign Management

by Marcela De Vivo
Few understand the power of AdWords scripts, and even fewer use them to capacity. Did you know that you can use AdWords scripts to automatically update bids based on specific parameters on an hourly basis? That you can pull out converting search terms, to then be added back as exact match keywords? All with an incredible amount of flexibility? Going Down the Rabbit Hole A few ...Read the full article