Content Marketing, Owned Media First came Content Shock; now comes Content Ignition. Mark Schaefer, the man responsible for coining the term that struck fear in the hearts of every content marketer last year, has promised content ignition will be the “defining trend of 2015.” It’s clear the web has become—and will continue to become—saturated with content.Read the full article
Watch "The Scarecrow," the companion film for Chipotle's new app-based game. Then download the free app at www.scarecrowgame.com and join the quest for wholesome, sustainable food. The song "Pure Imagination" performed by Grammy Award®--winning artist Fiona Apple, is available for download on iTunes.