5 Reasons Why YouTube Crashing the Super Bowl Matters to Advertisers

As we have all heard by now, YouTube announced last week that it will be hosting its own Super Bowl half time show—sans Katy Perry. Here are five reasons marketers should take notice: 1 Harley Morenstein, creator of the YouTube show “Epic Meal Time” will host YouTube’s halftime show, with fellow YouTube celebs like Freddie Wong and Toby Turner joining him.Read the full article