How To Create Headlines That Get Clicks (Infographic)

by Zach Bulygo
“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” Those are the words of famed copywriter and the Father of Advertising David Ogilvy. He said this back in the 60′s. This was when people saw a fraction of the headlines they do today.Read the full article