9 brands running Super Bowl ads for the first time

by Tanya Dua
The stage is set, the battle scheduled and the players are prepared for combat. And no, we aren’t talking about the Seattle Seahawks or the New England Patriots. As the Super Bowl looms, a number of brands are preparing to air their first-ever ads during the Big Game. The hefty $4.5 million price tag for 30 seconds of air time isn’t acting as much of a deterrent.Read the full article

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