The Valentine’s Day Shift: How To Make A Love Connection With Your Consumers

It’s no surprise that each year, Valentine’s Day advertising focuses on love, romance and affection. It’s a time where men and women around the world try and find the perfect gift in the form of flowers, tasty chocolates and sparkling jewelry. Despite the fact that the bulk of Valentine’s Day purchases are attributed to a few select categories, consumers are still spending a ...Read the full article