5 Social Planning Mistakes That Marketers Make

by Kevin Shively
Thank you to everyone who attended our webinar, Social Planning: How You Might Be Missing the Mark, with Sr. Director of Marketing Uri Bar-Joseph and Enterprise Client Partner Lauren Berry. Social Planning Fundamentals | White Paper To the right, you’ll find a link to download our new white paper on the three fundamentals of social planning.Read the full article

Social Planning How You Might Be Missing the Mark

Our 1/28/15 webinar "Social Planning: How You Might Be Missing the Mark" featuring a conversation between Senior Director of Marketing Uri Bar-Joseph and Enterprise Client Partner Lauren Berry.

Successful planning requires understanding how past performance should influence your next step. We'll share a social planning framework that will help ensure you hit the mark.

This webinar touches on the following:

• How to think about planning in context with social analytics
• Tips for better strategy planning and performance measurement
• How to collect social data about your brand, audience, and competitors