Social Media Newsfeed: Facebook Mobile | Tumblr Long Form

by Tim Sohn
Click here to receive the Morning Social Media Newsfeed via email. Facebook’s Q4 2014: Mobile is Now 69 Percent Of Ad Revenue (SocialTimes) All estimates going into Q4 showed that ad spend on Facebook would rise. Facebook validated this belief Wednesday, showing that the company reaped its all-time high in quarterly ad revenue — $3.59 billion.Read the full article

  • Facebook soars as 'mobile first' company - 13 readers, 246 Tweets - Continued strength in mobile advertising fueled a strong quarter for Facebook which beat Wall Street's revenue and profit targets.

  • Facebook Earnings Rise on Mobile Growth - 13 readers - Facebook’s earnings jumped 34% in the holiday quarter on gains in mobile advertising, but its shares fell more than 2% in after-hours trading as expenses rose faster than revenue.

  • Tumblr Introduces New UI Designed for Long-Form Writing - 13 readers, 331 Tweets - Tumblr is about to get more powerful. The platform will introduce a series of new features that make it more friendly toward long-form writing – and more competitive against blogging platforms…