Weekly PPC Update: The Super Bowl Goes YouTube Edition

by Tom Demers
I’d be remiss if I didn’t talk about the Super Bowl this week, especially considering all the controversy surrounding deflated footballs and all. Surprisingly, given that the Super Bowl is a pretty major event – the second biggest eating day of the year, if you missed that tidbit – the PPC world isn’t completely abuzz with Super Bowl advertising strategies and commentary.Read the full article