Lowe’s Runs Hyperlapse Instagram Video Ads During Super Bowl XLIX

by David Cohen
Home-improvement retailer Lowe’s turned to Hyperlapse, the time-lapse video application from Instagram, to create two Instagram video ads for Super Bowl XLIX Sunday. SocialTimes parent Adweek reported that the two Instagram video ads (embedded below) were part of the “Hypermade” campaign, which highlights home-improvement projects in high speed, and Lowe’s told Adweek in an ...Read the full article