Omniture for Beginners: 2015 Update

by Tom Capper
Back in December 2013, I wrote a tutorial post showing how to find basic analytics data in Omniture, and explaining differences in terminology between Omniture and Google Analytics. Both platforms have seen some changes since then, so this refresh restores the guide to its original usefulness. Before we get stuck in, keep in mind that one of the main important differences betw ...Read the full article