Can Mobile Push Notifications Replace Marketing Emails?

by Aaron Strout
If you have a smartphone, chances are you get regular push notifications from apps like Facebook, your bank, your favorite news sites etc. These notifications exist on most (if not all) of the major mobile operating systems and range from: “dumb” (not informed by anything other than the fact that you have an app, your notifications for that app are turned on, and the company ...Read the full article