Community Publishers Mixed on Borrell Prescription for Content

by Tom Grubisich
Gordon Borrell minced no words in Street Fight recently when he talked about content and audience in the revenue-hot digital space that his new annual local media report pinpoints. He said: “It’s so much not about readers. It’s so much more about consumers. So those folks who are trying to develop hyperlocal sites around good content really need to know, and the evidence in ...Read the full article