Live Chat: Optimize the customer journey
Watch exclusive interviews from the MarketingSherpa Media Center -- live from IRCE, the world's largest e-commerce event at http://MarketingSherpa.com/IRCE Watch this video, recorded live at IRCE in Chicago, as MarketingSherpa's Allison Banko interviewed Brooke Beach, Marketing Manager, Kevy. Chatting in the MarketingSherpa Media Center, Beach revealed how Kevy utilizes a live chat feature on its site to optimize the site and improve the customer experience. "No matter how good a site is, how beautiful the design is, it lacks a human element," and Beach explained how live chat can add that element to the site and customer journey. Watch this video to learn how Kevy even closed a sale through live chat, and how to apply Beach's efforts to your own.