Super Bowl Ads ā€“ Biggest Waste of Money for Brands?

by Michael Levanduski
For millions of people, the Super Bowl is as much about the advertisements as it is about football. This is especially true for marketers. With the average cost of a 30 second spot during the super bowl raising to about $4.5 Million this year, it just makes sense to wonder what other marketing could be done with that money.Read the full article