A Marketing Catch-22: Use Retargeting to Diversify amidst Competitive Evolution

by Isaac Rudansky
It’s a pragmatic conflict advertisers have faced since time immemorial, but with scores of brands joining the digital marketing fray on a daily basis, the problem has only grown more pressing with the passage of time. Whoever you are and whatever your business may be, chances are you’re not the mom-and-pop shop solely supported by children and grandchildren of your parents a ...Read the full article