7 Hashtags Turned Bashtags: Lessons Learned

1. Coca Cola #MakeItHappy Coca Cola's social media marketers came up with a cute idea. Add #MakeItHappy to a negative tweet and Coca Cola's Twitter bot will pick it up and use the message's characters to create a cute ASCII art image. Sounds awesome and cuddly -- until your company suddenly is posting ASCII art made from quotes from Adolf Hitler's "Mein Kampf": Launched dur ...Read the full article