5 things brands should know about Twitter’s Niche acquisition

by John Mcdermott
Whenever a new social media network rises to prominence, so does a new crop self-made social media “stars,” (typically young) men and women who attract millions of followers and millions of brand dollars through their mastery of the platform. Twitter’s video-sharing app Vine has given rise to a number of such stars, and now Twitter wants in on the action: On Tuesday, it announ ...Read the full article