7 Reasons Why Your Content Isn’t Connecting With Millennials [INFOGRAPHIC]

by Shea Bennett
Did you know that by the year 2020 millennials will control more than $1.4 trillion in spending power? So how do you reach them? Almost two-thirds (62 percent) of millennials say that online content makes them feel more connected to a brand, but only 32 percent find today’s brand communications helpful. So you have to try a little harder.Read the full article