Inside State Farm’s full court press at the NBA All-Star Game

by Tanya Dua
The NBA All-Star Game came back to New York City this past weekend for the first time since 1998. And like a good neighbor, State Farm was front and center with an assist. The insurance giant extended its basketball-focused partnership with the NBA by launching a social media hub and digital campaign this past weekend to literally help out All-Star Weekend attendees.Read the full article

State Farm® Commercial - "Best of the Assist" :60

Chris Paul and Cliff Paul discover that there are others who were born to assist when Cliff is recruited into the esteemed State Farm National Bureau of Assists. #SFNBA Connect with State Farm at: www.facebook.com/statefarm www.twitter.com/statefarm www.instagram.com/statefarm Check out Cliff Paul at: www.twitter.com/cliffpaul www.instagram.com/cliffpaul