Mobile Drives Nearly Half Of E-Commerce Traffic, But PC Still Rules Sales — Report

by Greg Sterling
Traffic from mobile devices is now nearly 50 percent of overall online US retail traffic according to the latest data from IBM Digital Analytics Benchmark. IBM reported on Valentine’s Day shopping and e-commerce trends compared to a year ago. Perhaps given the freezing temperatures and snow in parts of the East and South, online shopping rose just over 10 percent vs.Read the full article