Premium Ad Publishers have Very Low Ad Fraud Rates

by Michael Levanduski
It seems like just about every day we are seeing new reports or stories about how ad fraud is a major threat to digital marketing. This is certainly true, and it is an issue that everyone needs to be aware of. According to a recent interview with ComScore’s CEO, Serge Matta, however, the issue is not nearly as bad if you stick with the premium ad publishers.Read the full article