Facebook Product Ads Are NOT PLAs, and Other Things You Should Know About the New Dynamic Facebook Ad Format

Facebook officially announced this week that advertisers are now able to load product feeds directly into Business Manager, which can then be used to show dynamic ad creative to Facebook users. While many in digital marketing saw the words ‘feed’ and ‘product ad’ and immediately connected this new functionality to the product ad formats available on Google and Bing, these new ...Read the full article