Bob Vila Sees 20% Lift In Website Visits From Male Pinterest Users: 5 Questions With Brand’s Social Media Director

by Amy Gesenhues
What’s a social media site to do when men keep looking the other way? If you’re Pinterest – you take action. After increasing its number of male users by more than 70 percent in 2014, Pinterest recently rolled-out gender-based content suggestions and search results to attract more men to the site.Read the full article