Social Update: The US Government Invests in Social, JC Penny Twitter Video, Facebook Patents

This week, even the US government is recognizing the power of social—according to the New York Times, increasing social media efforts is a top priority for federal strategists. Twitter is rumoured to be the focus of social media strategy, and Sunny Lenarduzzi explains the reasoning behind it in the latest episode of Social Update.Read the full article

Social Update #15: The US Government, JC Penny Twitter Video, Facebook Patents

This week we look at the new efforts the US government is making to combat terror propaganda on social media, the power and potential of Twitter's new native video in promoted ads and an eyebrow-raising patent from Facebook. Hootsuite is the world's leading social media management platform with hundreds of integrations including Twitter, Facebook, Instagram Linkedin, YouTube and more. To sign up for a free account visit: