Google AdWords Reveals Mobile Call-Only Campaigns

Google has revealed call-only campaigns, a new option in AdWords that allows advertisers to reach customers by showing their phone number, business description, and call button. Call-only campaigns are optimized to show on mobile devices that can make phone calls. When a user searches for a business, the only call-to-action (CTA) is a phone number that prompts the searcher to confirm the call.Read the full article